CosDoc Exhibitor’s Information
Information & Specifications for Corporate Sponsors
Introduction
Since 2020, the CPCA has hosted an online aesthetics conference-type experience (CosDoc), complete with a “lobby”, an “auditorium” and up to 16 hours of “plenary sessions”. There is even an “exhibitor’s hall”. Attempts to closely replicate an in-person event experience within a virtual environment were made where possible and included a live chat forum, live panel discussions and Q&A sessions.
CosDoc provides an online platform for the sharing of knowledge, expertise, experiences, and research findings within aesthetic medicine. Content is selected by cosmetic doctors for the appeal of cosmetic doctors, medical practitioners, registered nurses, practice management, dermal therapists, and practice staff. CosDoc presentations and discussions are selected to suit all levels of experience and expertise within cosmetic medicine.
Marketing of this event will be carried out via EDM to member and non-member newsletter subscribers, advertisements on social media platforms, and posts on our public website and member’s portal. It is also likely that our Corporate Members will independently promote this event as well.
The CosDoc virtual conference platform is built around a dedication to providing tangible business outcomes for our Corporate Members. Involvement in this event is included in the annual Corporate Membership package at no additional cost. Corporate Members will experience effective promotional opportunities including the opportunity to receive inquiries from delegates via the contact form. Our Corporate Members are also provided with useful customer analysis data post-event. In addition to two complementary event registrations, the opportunities available to our corporate members is discussed in further detail below.
Please visit https://cpca.net.au/conference/ to find the latest information about the College’s annual designated conference, CosDoc.
Opportunities for CosDoc Sponsors
Generally speaking, sponsorship of this event is open to our Platinum, Gold, or Silver Corporate Members. If you are interested in becoming a Corporate Member of our College, please refer to our Corporate Member Prospectus linked HERE.
All Corporate Members of our College are invited to populate a vendor booth located within the “Exhibitor’s Hall”. Platinum Members are invited to nominate a speaker and provide a presentation for the event.
Vendor booths are akin to a virtual showcasing of your products/services to our event delegates, and is an opportunity to generate new leads from within the event platform. The number and type of marketing assets reserved for our Corporate Members is dependent on their level of membership, and typical specifications can be found below (please refer to the guidelines provided for the applicable year).
Abstract submissions are usually required as soon as the call goes out and no later than within one month of the event going live. Once accepted, actual recorded presentations will need to be submitted as mp4 files no later than within 2 weeks of the event date. All speakers will be invited to participate in their allocated live panel discussion timeslot. For further information about presenting at CosDoc, please refer to the relevant T&Cs and Guidelines, as provided on the event’s webpage.
Tangible benefits for sponsors include:
- Brand placement across virtual event; both inside and outside of the exhibitor’s hall (vendor booth).
- Product and/or device exposure via displays/advertisements in the virtual booth.
- Product and/or device exposure via video and/or advertising blocks.
- Product and/or device exposure via downloadable content offered to delegates.
- Product and/or device exposure via speaker presentation.
- Lead capture opportunities, including “a leave a message” facility which is shared to sponsor instantly.
- Customer Profiling tools.
- Post-event lead data reports and statistics.
- The potential for lead capture opportunities via ‘Call to Action’ buttons: “Find Out More” or “Request a Demo”, etc. If this especially interests you, please contact the office for more information.
- The potential for face-to-face live virtual video meeting opportunities. If this especially interests you, please contact the office for more information.
Sponsors Assets (to be Provided to CPCA)
To enable us to build your vendor booth in our “exhibitor’s hall”, please provide the following information and materials via the applicable form (contact cpca@cpca.net.au). Sponsor assets are typically required one month before the event.
Asset Specifications:
Vendor Banner
An optional page title banner appearing at the top of a Vendor detail page. The image may resize and will crop on some mobile devices. For this reason, consider the left 500px (approximately first third) as safe space.
Size: 2880 x 270 px
Format: JPG or PNG
Vendor logo
- 500 x 500px
- (Assembled in-house using Sponsor’s pre-provided logo)
Introductory Paragraph
- up to 250 words
Video
- Maximum 5 minutes in length
- mp4 format
- 1080p (1920 x 1080) preferred, or 720p (1280 x 720)
- Size limit for 1080p – 150MB/min
Advertising Blocks
- Still image(s)
- 684 x 326 px each
Downloadable Content
- PDF (mainly)
- Smaller the better (limit 10MB)
Lead Capture – Contact Us
- email, phone, contact person’s name
Lead Capture – Leave a Message
- A message box that allows delegates to submit their inquiries direct via the CosDoc platform.
- Required: email address
Graphical Representation of Assets on CosDoc Platform:
Example of an Exhibitor’s Booth (click on the image to enlarge):
